media

Mental Health benefits of running

A media campaign

I was asked to put together a media campaign about the positive impact of running on mental health. This followed an exchange with the PR people at RunTogether. I see little point repeating the information…


To Incentivise Exercise

A question I’ve pondered over the years as an advocate of physical exercise is how one encourages others to get involved. Is it enough to preach about the benefits or do we need to incentivise…



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